Search Engine Optimization in 2017 SEO is all about how a website is built and functions. In order to have high rankings, you must be able to convert. Conversion happens with a combination of user experience, design, development and content marketing. Many think that changing a few header tags and meta descriptions is all you need to do for search engine optimization, but true optimization begins with website functionality, its foundation and the way a customer engagement with the … [Read more...]
Guide to Mobile-Friendly Websites
How do you achieve a mobile-friendly website status? Starting on April 21st Google has preemptively announced that any websites that are not using a mobile-friendly design will be penalized by having the site’s SEO rankings lowered on Google. And vice versa, so anyone with a mobile friendly website will be rewarded with improved rankings. You have probably already noticed the mobile-friendly label on this video indicating companies that already have websites optimized for mobile. Think … [Read more...]
Do 404 Errors Affect SEO Rankings?
All You Need To Know About 404 Errors Everything is going so well, then all of a sudden you have a page worth of broken 404 errors in your Webmaster tools. What happened? What will you do to fix them? Will your website lose all of it’s previous SEO efforts? These are all great questions we will answer here today. Having someone land on a 404 page on your website is not always your fault, but even if it is, it does not have to be the end of the world. In fact, it can be a great way to … [Read more...]
Panda 4.1 Update
Websites Affected by Panda 4.1 Update I am sure you are tired of hearing about the importance of quality content on this blog. But now, with the newest update to Google’s algorithm, it is even more important to make sure that you are creating quality and distinctly different content for each of page of your website. The Sinister Surge - If you have recently had a huge surge in traffic and now it is starting to fall already, give us a call or any SEO company that seems reputable, you … [Read more...]
SEO On-Page Optimization Checklist
How to Get Started with SEO Search engine optimization is important, fundamental and essential! But there are so many things involved, where should you get started? When you work on anything, you should start from the bottom and work your way to the top. SEO On-Page Optimization Checklist Friendly Permalinks Title Tags & Meta Descriptions Geo-Tagging Rich, Engaging Content Under 4 second Load speeds Inbound/Outbound Links Keyword Placement … [Read more...]